Foundations Certificate
Master the fundamentals of event tourism in six intensive weeks. Understand the industry's structure, language, and career landscape — and earn your first 10 ECTS credits on the Academic Ladder.
Key Facts
| Tier | T1 Foundations |
| EQF Level | 4 |
| ECTS Credits | 10 |
| UK CATS | 20 |
| Duration | 6 Weeks Intensive (180 total learning hours, 30 hrs/week) |
| Delivery Mode | 100% Online — 2× LIVE sessions/week + Saturday Masterclass + Self-Directed |
| Run By | ISET Direct (100% revenue) |
| Prerequisites | Open access, English B2, 17+ |
| Pricing | Free Week 1 + $99–$199 for Weeks 2–6 |
| Assessment | Portfolio task + reflective journal |
| Award | ISET Foundation Award in Event Tourism + Digital Badge + 10 ECTS Transcript |
| Accreditation Target | CPD Certification Service (UK) |
| Pedagogy | 7 ISET Pillars — Case-Study-Led (40%), AI Integration (30%), Team Activities (45%) |
| Start Date | January 2027 |
Modules
Week 1: The Global Event Tourism Ecosystem
Industry structure, value chains, and the $2.5 trillion economy explained.
Week 2: Event Typologies & Taxonomies
15 categories, 75 subcategories, and the logic behind event classification.
Week 3: Introduction to Event Intelligence
Data-driven decision-making: scoring systems, market indices, and evidence bases.
Week 4: Career Landscape & Professional Roles
Mapping roles from operations to strategy, consultancy to governance.
Learning Outcomes
- Articulate the structure and scale of the global event tourism economy
- Classify events using professional taxonomies
- Interpret basic event intelligence metrics and scoring systems
- Identify career pathways aligned with your strengths and interests
- Prepare for progression into T2 (Professional Certificate) or T4 (CETP)
How to Apply
The Foundation Award is delivered by ISET directly. Week 1 is free — enrol to experience the programme before committing. Pricing for Weeks 2–6 is $99–$199 depending on region.
Start Your Journey
Register your interest and we will connect you with a partner university offering the Foundations Certificate in your region.